by Scott Williford | Video Marketing, Resources, Thought Leadership
Is your video content pause-worthy? If not, your company is missing out. With 3.1 billion global viewers, video is the most popular Internet content. Every day customers search and watch videos to screen businesses, products and services. According to DemandSage, 64...
by Scott Williford | Video Marketing, Resources, Thought Leadership
The sales funnel has changed. Has your video marketing kept up? With so many customer journey models, it is challenging for marketers to know when and how to use video effectively in their company’s model. While many marketers have moved away from traditional sales...
by vLink Solutions | Resources, Video Marketing, Virtual Events
The customer journey has changed. It is no longer a traditional sales funnel. This is not news to many of today’s marketers. However, while many marketers have moved away from traditional sales funnel models in other areas of digital marketing, video sales funnel...
by vLink Solutions | Resources, Internal Communications, News, Tips and tricks, Video Marketing
So you want to make a video to support a new product, program or campaign? Video marketing can be the most effective way to reach your audience. According to Business Insider, the number of people watching videos online reached 244.4 million in 2020 and is only going...
by vLink Solutions | Tips and tricks, Internal Communications, Resources, Thought Leadership, Video Marketing
Scriptwriting is one of the most important steps of the video production process. It is also the step that we find companies struggle with the most. While many adults have been schooled in writing, script writing is a different skill altogether. Poor script writing...
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