by Scott Williford | Case Studies, Internal Communications, Resources, Tips and tricks, Video Marketing
We recently had the honor of working with a new client, ivision – a full-service technology integration and management firm based in Atlanta, specializing in digital transformation. Their areas of expertise cover security, public cloud, digital workspace, enterprise...
by Scott Williford | Resources, Tips and tricks, Video Marketing
This may go without saying, but your target audience is everything if you hope to boost your video’s reach within the vast landscape of digital content available to viewers. That’s where the magic of targeted campaigns comes in. It’s not just about...
by Scott Williford | Resources, Thought Leadership, Tips and tricks, Training Videos
In the ever-evolving landscape of workplace training, the buzz around microlearning is hard to ignore. Gone are the days of marathon training sessions that leave participants dazed and confused. Instead, say “hello” to microlearning – the superhero of modern training...
by Scott Williford | Resources, Internal Communications, Onboarding Video, Tips and tricks, Training Videos
With the rise of remote work and distributed teams, effective communication is more crucial than ever. Videos have emerged as an invaluable tool for fostering collaboration, sharing information, and maintaining unity. Whether you are thinking about incorporating video...
by Scott Williford | Resources, Tips and tricks
In the digital age, where screens mediate our interactions, the quest to humanize your brand is crucial. Enter the unsung hero of connection – video. It’s not just about showcasing your products or services; it’s about inviting your audience behind the...
by Scott Williford | Resources, Tips and tricks, Video Marketing
In the captivating realm of hybrid and live streaming, engaging Q&A sessions offer a direct bridge between content creators and their audience. Whether you are a seasoned host or a first timer, the magic lies in the interaction. Everyone knows to repeat the...
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