After 1000s of videos and over a decade of experience, we have learned a thing or two about scriptwriting. Here are eight steps needed to write effective scripts for your videos. Be sure to watch the video above or download our infographic guide to scriptwriting for online video.
Start with a Plan! then Perfect your delivery!
- Define your target audience.
- Position the solution with the problem.
- Determine your key messages.
- Use spoken, not written, vernacular.
- Keep it brief.
- Consider the customer voice.
- Pick the right talent.
- End with a call to action.
vLink loves helping clients get their message exactly right for any video. We are experts in marketing messaging and storytelling with video. Whether it is promoting a new product, announcing an event, or communicating your culture; we are here to help. Give us a call.
Download the full infographic here.
Search vLink’s Resources, News, and Events
vLink Solutions is always adding new tips and tricks, case studies, infographics, and more.
3 Steps to Make Your Video Scripts Irresistible
Scriptwriting is one of the most important steps of the video production process. It is also the step that we find companies struggle with the most. While many adults have been schooled in writing, script writing is a different skill altogether. Poor script writing...
Make Hybrid Events Worth Every Dollar for Virtual Attendees
Published in Smart Meetings on 6/9/22. The average price for a paid virtual event is $443. Are virtual attendees seeing value? It depends. “To demand a fee, digital events must boast compelling content and a seamless experience. According to Kim Myhre, founder of...
Elevate Your Virtual Events to Engage Seven-Figure Clients and Prospects
This article was published in CMW on 4/27/22. Webinars are standard fare for general audiences, but how do you host virtual events that engage clients and prospects representing millions of dollars in potential revenue? At this level, the game changes. Expectations...
How Hybrid Events Have Evolved—and 9 Ways to Prepare for What’s Next
We asked 11 top event professionals for a widespread view of what works now in hybrid event production—and what needs to happen to make this an effective, long-term event format.