ZKTeco is a cutting-edge company that designs and manufactures access management and entrance control technology. They provide solutions ranging from biometric, temperature reading, palm scanning, and more.
Their products are known for solving a common problem many corporations face. But this time, they came to us for solutions. They needed video content that could promote a new product line. They had a rough vision of what they were looking for, and we took their concept and ran with it creating something unique and engaging. We drafted three different original concepts for them to choose from, and they selected the one shown in the video below. We used humorous exaggeration, and even some stunt-work, to paint the picture of a pain point that corporations face and how their product solves for it. The video goes beyond serving up information about a product and a clear call-to-action, it also entertains and delights its viewers.
Our team had fun creating this one, we hope you enjoy it:
In addition to this more light-hearted promotional concept, we also created a more traditional and informational video that went into more detail on the intricacies and options of the technology solutions they offer their clients. With a series of b-roll, graphic and demonstrational content – we also created this version of the promotion video below.
Looking for support to help your brand stand out with creative and engaging promotional content? vLink Solutions is here to help. Reach out today (info@vlinksolutions.com) to learn more.
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